This Privacy Policy explains how AreaWP, VAT 12377120964 (“AreaWP”, “we”, “our”, or “us”) processes personal data of individuals located in the European Union (EU), European Economic Area (EEA), and United Kingdom, in accordance with the General Data Protection Regulation (GDPR) (EU) 2016/679.
1. Data Controller
For the purposes of the GDPR, AreaWP, Inc. is the Data Controller of your personal data unless otherwise stated. For agency clients using our white-label services, the agency may also act as a Data Controller for their end users.
2. What Data We Collect
We collect and process the following categories of personal data:
- Account Data: Name, email address, company name, billing information.
- Platform Usage Data: IP address, device/browser information, usage logs, actions taken within the platform.
- Hosted Content: Content uploaded to websites managed through our platform (may contain personal data of your clients or website visitors).
- Communications: Information provided when you contact us for support or feedback.
3. Lawful Bases for Processing
We process your data under one or more of the following legal bases, as permitted by Article 6 of the GDPR:
- Consent – Where you have given us clear permission to process your data for a specific purpose.
- Contractual Necessity – Where processing is necessary to perform a contract with you (e.g., providing access to our platform).
- Legal Obligation – Where we are legally required to process your data (e.g., for tax or accounting purposes).
- Legitimate Interests – For purposes such as platform improvement, fraud prevention, and internal administration, where your fundamental rights do not override those interests.
4. How We Use Your Data
We use your data to:
- Provide and operate the AreaWP platform
- Manage your subscriptions and process payments
- Send transactional messages and updates
- Respond to support requests
- Monitor platform health and detect abuse
- Improve our services and features
5. Data Sharing and Disclosure
We may share your data with:
- Service Providers: We use trusted third parties (e.g. payment processors, hosting, analytics) who process data on our behalf.
- Legal Authorities: If required by law, subpoena, or in response to lawful requests.
- Authorized Parties: With your explicit consent or under your direction.
6. International Data Transfers
Your personal data may be transferred and stored outside of the EEA, including in the United States. When we do so, we ensure appropriate safeguards are in place, such as:
- Standard Contractual Clauses approved by the European Commission
- Data processing agreements with third parties
7. Data Retention
We retain personal data only as long as necessary for the purposes stated in this policy, or as required by law. Inactive accounts and hosted content may be deleted 30 days after service termination unless otherwise requested.
8. Your Rights Under GDPR
As a data subject, you have the following rights:
- Right of access – to know what personal data we hold about you
- Right to rectification – to correct inaccurate or incomplete data
- Right to erasure – to request deletion of your data (“right to be forgotten”)
- Right to restrict processing – under certain conditions
- Right to data portability – to obtain and reuse your data
- Right to object – to processing based on legitimate interests or direct marketing
- Right to withdraw consent – at any time for processing based on consent
- Right to lodge a complaint – with a supervisory authority in your country
To exercise your rights, please contact us at support@areawp.com.
9. Cookies and Tracking
We use cookies and similar technologies for analytics, session management, and user experience. You can manage cookie preferences through your browser settings. For more details, see our Cookie Policy.
10. Agency Responsibilities
If you are an agency using AreaWP to serve clients, you are responsible for informing your clients and users about data collection, and for obtaining their consent where necessary. You may act as a Data Controller for your clients’ data.
11. Data Security
We implement appropriate technical and organizational measures to protect your data. These include encryption, access controls, backups, and secure infrastructure management. However, no system is completely immune from risk.
12. Updates to This Policy
We may revise this policy from time to time. Significant changes will be communicated via email or platform notification. Continued use of the platform constitutes your acceptance of the updated terms.
13. Contact Us
If you have any questions or concerns about this Privacy Policy, you may contact us at:
Email: support@areawp.com
Website: https://areawp.com